The Authority Offer Workshop™️

Stop running new patient specials. Start attracting patients who actually pay.

Read this before you decide to sign up for the workshop….

Most chiros running ads or posting on social media have the same problem.

The leads come in cheap. They book the $49 new patient special. They show up once, maybe twice, get the adjustment they wanted for the price of a pizza, and disappear. You're working harder than ever and your case averages are going backwards.

The reflex is to spend more on ads, post more on Instagram, or drop the price even further to compete.

That's the trap.

The patients you're attracting are a direct reflection of the offer you're putting in front of them. Cheap offers attract cheap patients. Generic offers attract tire-kickers. If you want patients who value what you do, stay under care, and pay full fee — your offer has to be built differently from the ground up.

That's what this workshop is for.

→ You own a chiropractic practice

→ You're already running ads or posting on social, but the leads are low quality

→ You're sick of competing on price with the chiro down the street

→ You want patients who stay under care for months, not one-and-done appointments

→ You're willing to spend two focused hours building something that actually works

What you'll walk out with in 2 hours

By the end of the workshop, you will have built — not learned about, built — the following:

✅ Your Authority Offer The actual offer you'll run. Designed to attract patients who are ready to invest in real care, not bargain-hunters.

✅ Your full marketing and sales copy The exact language to use in ads, on social, on your landing page, and in your front-desk conversion conversations. Your value stack is built into this so the offer prices itself.

✅ Three custom GPTs Built specifically for chiropractors. Use them to generate ad copy, social content, and patient-facing scripts on demand after the workshop ends.

✅ The full recording Watch it back, share it with your team, refer to it when you're tweaking the offer six months from now.

Dr. Dakota — Division Chiropractic, Bellingham WA Generated $170,000 in new patient revenue directly from ads in ONLY 90 DAYS using this framework.

Dr. Bryce — Specialized Health Chiropractic, Iowa Spent $280 in ad spend and turned it into $25,000 in new patient revenue. That's an 89x return. In only 4 weeks.

Shayla — Ideal Family Chiropractic Two record months in a row for new patients. A record month for leads. A record month for workshop signups. All from the same framework you'll be building in two hours.

I'm Cody Chapman. I've been doing marketing and paid ads for 19 years across more than 50 industries. I'm not a chiropractor — I'm the marketing guy chiropractors hire when they're done losing money on ads that bring in the wrong patients. The Authority Offer framework is what I've built specifically for this profession after years of watching chiros run the same broken playbook.